January 30, 2008

New Features Alert – Search, Interest & Swap

Check out the new features that Team Leverage added today.

Search
Since we have a huge selection of gift cards - with over 200 cards to buy and close to 450 cards that can be added to your wallet – we’ve made your Leverage interaction easier by adding “search” to the site. Simply start to type the name of the gift card you are looking for – once the gift card or loyalty program is found - hit “search” and Leverage brings them to you. Give it a try - we know it will improve your user experience on the site.

Interest
Earn interest on your gift cards today. No longer will your gift cards have to just sit idle in your wallet. Leverage wants you to maximize the usefulness of your gift cards and give you more. Leverage is currently offering 3.65 percent interest rate on the balances of all registered gift cards, whether they were purchased on Leveragecard.com or elsewhere. With these funds you will be able to make gift card purchases on the site or, in the future make donations to your favorite charities or schools. Interesting, don’t you think?

Swap
Got a Crate & Barrel gift card that you would rather trade in for a Nordstrom one? Leverage can make it happen. All you need to do is register your gift cards with us and Leverage will connect you to another member of the Leverage community who wants to swap a gift card. This feature is completely free for Leverage users and live on the site today.

Thanks for the continued support – enjoy searching, earning interest and swapping.

January 25, 2008

The big idea...

Greetings Leverage Community!

We thought we would take the time today to share a little about how we got started...

For those of you who are family or friends, you have seen this story unfold over the last couple years first hand (mainly because we’ve hit you up for your much appreciated and unwavering support). So, for the rest of the world who might be curious, here’s some background info:

The idea for this business, like many other great inventions, was born out of our own personal frustrations with being a consumer over the last decade. Think of all of the ways that shopping has become more complicated for us – loyalty programs, rewards points, frequent flyer miles, coupons, gift cards that we forget about or lose, endless advertisements interrupting us at every turn, emails clogging our inboxes – who has time to wade through all of this nonsense to get to what you actually want.

We figured that if it felt unmanageable to us, there might be at least a few other people who shared our pain. After working nights and weekends in early 2005 and beginning full time a few months thereafter, we were finally able to launch the Leverage website just before Christmas of 2007.

We are so grateful for those of you who have already registered and have begun taking advantage of the services that are available at www.leveragecard.com. The email suggestions about the website and brands to add are much appreciated as we continue to make the site better every day.

We’ve got so many more features that we’ll be bringing online over the next few months and years and we hope that you’ll be even more delighted once we roll those out.

Thank you so much for your patience with us as we work to make Leverage a wonderful tool to help make your life just a little bit easier.

Jen and Mark

January 24, 2008

Welcome to the Leverage Blog!

Welcome to the Leverage Blog!

The Leverage Team is very excited to have started this blog because it’s a way for us to share with you what’s new at www.leveragecard.com. There are so many great features and updates going live daily that we want to make sure you don’t miss a thing.

One of the first things you need to know about us is that the Leverage Team is dedicated to providing you with a great user experience. We are here to help manage your gift cards and loyalty programs as well as reduce the promotional retail clutter that takes precious time out of your day. Now, for the first time, you have the ability to take control of all the retailer offers and savings out there and make them start working for you! Log into www.leveragecard.com today and see the difference a smart wallet can make.

We would love to hear what you think so feel free to drop us an email anytime at customerservice@leveragecard.com.

Happy Shopping!

January 23, 2008

I heart Leverage

Only 22 days until Valentine's Day. Any cupid knows that a gift certificate for a spa visit or ski trip is a winner. Even a fun date night of dinner and a movie can be romantic.

Do you need help locating a website to secure such lovely experiences??? Go to www.leveragecard.com.

January 21, 2008

Check out Leverage on CBS News

Leverage makes gift cards easier

Leverage is Adding Friends

Leverage pages can now be found at Facebook and MySpace.

Join the fun and keep posted on the latest developments happening at leveragecard.com.

What is going on here?

Mark Edward Roberts received a wallet four Christmases ago that left him feeling less than jolly. The slim leather wallet was about half the size of his old one, which was already overstuffed with credit, reward and gift cards."I couldn't fit anywhere near all of the stuff I wanted to carry with me," Roberts said. So he removed many of the gift cards and before long, lost most of them.

Frustrated, Roberts and his friend Jennifer Mathe, who gave him the wallet, brainstormed ways to help consumers better manage their gift cards, which experts estimate will be the most popular item of the holiday season, totaling more than $26 billion in sales.The two came up with the idea to enable users to purchase and register their gift cards, track their balances, swap cards of equal value and even earn interest.

The whole idea is to give you a one-stop shop," Mathe said. "As a consumer, you shouldn't have to go anywhere else." LAT: A website will offer services for shoppers and retailers